:root {
  --bg: #f7f5ee;
  --paper: #fffdf7;
  --paper-2: #f1efe5;
  --paper-3: #e9e6d9;
  --ink: #1b2320;
  --ink-2: #34423b;
  --muted: #68746c;
  --muted-2: #8a948c;
  --line: #d9ded3;
  --line-strong: #c3ccbf;
  --green: #234b3f;
  --green-2: #2f6252;
  --green-3: #3f7a66;
  --lime: #d8ef9a;
  --lime-2: #c8e57c;
  --lime-soft: #eef7d8;
  --amber: #a96b25;
  --amber-soft: #f6ead6;
  --red: #a94d3c;
  --red-soft: #f5e3de;
  --shadow: 0 20px 60px rgba(31, 45, 36, .08);
  --shadow-sm: 0 8px 24px rgba(31, 45, 36, .06);
  --radius: 22px;
  --radius-sm: 14px;
  --font-sans: "Segoe UI Variable", "Segoe UI", "Microsoft YaHei", "PingFang SC", "Hiragino Sans GB", sans-serif;
  --font-serif: "Songti SC", "Noto Serif SC", "Source Han Serif SC", SimSun, Georgia, serif;
  --font-mono: "Cascadia Code", "SFMono-Regular", Consolas, monospace;
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; scroll-padding-top: 90px; overflow-x: clip; }
body {
  margin: 0;
  overflow-x: clip;
  background: var(--bg);
  color: var(--ink);
  font-family: var(--font-sans);
  font-size: 16px;
  line-height: 1.7;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
}
body::before {
  content: "";
  position: fixed;
  inset: 0;
  pointer-events: none;
  z-index: -1;
  background:
    radial-gradient(circle at 12% 8%, rgba(216, 239, 154, .22), transparent 28%),
    radial-gradient(circle at 88% 12%, rgba(35, 75, 63, .06), transparent 26%),
    linear-gradient(rgba(27, 35, 32, .018) 1px, transparent 1px),
    linear-gradient(90deg, rgba(27, 35, 32, .018) 1px, transparent 1px);
  background-size: auto, auto, 28px 28px, 28px 28px;
}
::selection { background: var(--lime); color: var(--ink); }
img { max-width: 100%; display: block; }
a { color: inherit; text-decoration: none; }
button, input, textarea, select { font: inherit; color: inherit; }
button { cursor: pointer; }
p, h1, h2, h3, h4, ul, ol { margin: 0; }
ul, ol { padding: 0; }
li { list-style: none; }
mark { background: var(--lime); color: var(--ink); padding: 0 .16em; border-radius: 3px; }
strong { font-weight: 700; }

.wrap { width: min(1180px, calc(100% - 48px)); margin: 0 auto; }
.sr-only {
  position: absolute; width: 1px; height: 1px; padding: 0; margin: -1px;
  overflow: hidden; clip: rect(0, 0, 0, 0); white-space: nowrap; border: 0;
}
.skip-link {
  position: fixed; left: 16px; top: -80px; z-index: 999;
  background: var(--ink); color: var(--paper); padding: 10px 16px; border-radius: 10px;
  transition: top .2s;
}
.skip-link:focus-visible { top: 16px; }

/* ---------- header ---------- */
.site-header {
  position: sticky; top: 0; z-index: 50;
  background: rgba(247, 245, 238, .86);
  backdrop-filter: blur(16px);
  border-bottom: 1px solid rgba(217, 222, 211, .7);
  transition: box-shadow .25s, background .25s;
}
.site-header.scrolled { box-shadow: 0 8px 30px rgba(31, 45, 36, .06); background: rgba(247, 245, 238, .95); }
.header-inner { display: flex; align-items: center; gap: 30px; height: 72px; }
.brand { display: inline-flex; align-items: center; gap: 11px; flex: none; }
.brand-mark {
  width: 38px; height: 38px; border-radius: 11px;
  display: grid; place-items: center;
  background: var(--green); color: var(--lime);
  font-family: var(--font-serif); font-size: 23px; font-weight: 700;
  letter-spacing: -.04em;
  box-shadow: inset 0 0 0 1px rgba(255, 255, 255, .08);
}
.brand-mark.small { width: 34px; height: 34px; border-radius: 9px; font-size: 20px; }
.brand-copy { display: flex; flex-direction: column; line-height: 1.1; }
.brand-copy strong { font-size: 18px; letter-spacing: .02em; }
.brand-copy small { font-size: 10px; letter-spacing: .18em; color: var(--muted); text-transform: uppercase; }
.site-nav { display: flex; align-items: center; gap: 4px; margin-left: auto; }
.site-nav a {
  padding: 9px 13px; border-radius: 999px; font-size: 14px; color: var(--muted);
  transition: color .2s, background .2s;
}
.site-nav a:hover { color: var(--ink); background: rgba(35, 75, 63, .06); }
.site-nav a.active { color: var(--ink); background: var(--lime-soft); }
.header-actions { display: flex; align-items: center; gap: 9px; }
.nav-toggle { display: none; width: 40px; height: 40px; border: 1px solid var(--line); background: var(--paper); border-radius: 10px; padding: 10px; }
.nav-toggle span { display: block; height: 1.5px; background: var(--ink); margin: 5px 0; transition: transform .2s; }
.nav-toggle[aria-expanded="true"] span:first-child { transform: translateY(3.5px) rotate(45deg); }
.nav-toggle[aria-expanded="true"] span:last-child { transform: translateY(-3.5px) rotate(-45deg); }

/* ---------- buttons ---------- */
.button {
  display: inline-flex; align-items: center; justify-content: center; gap: 8px;
  min-height: 44px; padding: 0 18px; border-radius: 999px;
  border: 1px solid transparent; font-size: 14px; font-weight: 650;
  transition: transform .2s, background .2s, border-color .2s, color .2s, box-shadow .2s;
  white-space: nowrap;
}
.button:hover { transform: translateY(-1px); }
.button.primary { background: var(--green); color: var(--paper); box-shadow: 0 8px 20px rgba(35, 75, 63, .18); }
.button.primary:hover { background: var(--green-2); }
.button.secondary { background: var(--paper); border-color: var(--line-strong); color: var(--ink); }
.button.secondary:hover { border-color: var(--green-3); background: #fff; }
.button.ghost { background: transparent; border-color: transparent; color: var(--muted); }
.button.ghost:hover { background: rgba(35, 75, 63, .06); color: var(--ink); }
.button.large { min-height: 52px; padding: 0 24px; font-size: 15px; }
.button.small { min-height: 38px; padding: 0 14px; font-size: 13px; }
.text-button { border: 0; background: none; padding: 0; color: var(--green-2); font-weight: 650; text-decoration: underline; text-underline-offset: 4px; }
.text-button:hover { color: var(--green); }
:focus-visible { outline: 2px solid var(--green-2); outline-offset: 3px; }

/* ---------- type ---------- */
.eyebrow {
  display: inline-flex; align-items: center; gap: 8px;
  font-size: 12px; font-weight: 700; letter-spacing: .14em; text-transform: uppercase;
  color: var(--green-2);
}
.eyebrow-dot { width: 7px; height: 7px; border-radius: 50%; background: var(--lime-2); box-shadow: 0 0 0 3px rgba(200, 229, 124, .28); }
.eyebrow-light { color: var(--lime); }
.section-title { font-family: var(--font-serif); font-size: clamp(34px, 4.4vw, 52px); line-height: 1.16; letter-spacing: -.03em; margin-top: 12px; }
.section-lead { max-width: 820px; margin-top: 16px; color: var(--muted); font-size: 18px; line-height: 1.75; }
.section-head { margin-bottom: 42px; }
.footnote { margin-top: 24px; color: var(--muted-2); font-size: 12.5px; line-height: 1.65; }

/* ---------- hero ---------- */
.hero {
  position: relative; overflow: hidden;
  padding: 66px 0 36px;
}
.hero::after {
  content: "";
  position: absolute; right: -10%; top: 8%; width: 620px; height: 620px;
  border-radius: 50%;
  background: radial-gradient(circle, rgba(216, 239, 154, .32), transparent 62%);
  filter: blur(8px);
  pointer-events: none;
}
.hero-grid { display: grid; grid-template-columns: 1.02fr .98fr; gap: 54px; align-items: center; position: relative; z-index: 1; }
.hero-copy h1 { font-family: var(--font-serif); font-size: clamp(44px, 5.6vw, 70px); line-height: 1.08; letter-spacing: -.045em; margin-top: 18px; }
.hero-copy h1 .mark { position: relative; display: inline-block; color: var(--green); }
.hero-copy h1 .mark::after {
  content: ""; position: absolute; left: -2%; right: -2%; bottom: 8%; height: 18%;
  background: var(--lime); z-index: -1; transform: rotate(-1.2deg); border-radius: 2px;
}
.hero-lead { max-width: 590px; margin-top: 22px; color: var(--muted); font-size: 18px; line-height: 1.8; }
.hero-actions { display: flex; flex-wrap: wrap; gap: 12px; margin-top: 30px; }
.hero-meta { display: flex; flex-wrap: wrap; gap: 18px; margin-top: 26px; color: var(--muted); font-size: 12.5px; }
.hero-meta li { position: relative; padding-left: 14px; }
.hero-meta li::before { content: ""; position: absolute; left: 0; top: .62em; width: 5px; height: 5px; border-radius: 50%; background: var(--green-3); }
.hero-visual { position: relative; padding: 18px 0 22px; }
.browser-frame {
  position: relative; border-radius: 18px; overflow: hidden;
  background: var(--paper); border: 1px solid var(--line-strong);
  box-shadow: 0 30px 80px rgba(31, 45, 36, .16);
  transform: rotate(1.2deg);
}
.browser-frame::after {
  content: ""; position: absolute; inset: 0; pointer-events: none;
  box-shadow: inset 0 0 0 1px rgba(255, 255, 255, .6);
  border-radius: inherit;
}
.browser-bar { display: flex; align-items: center; gap: 7px; height: 36px; padding: 0 13px; background: #ece9dd; border-bottom: 1px solid var(--line); }
.browser-dot { width: 8px; height: 8px; border-radius: 50%; background: #c3ccbf; }
.browser-dot:first-child { background: #d7a18f; }
.browser-dot:nth-child(2) { background: #d8c58e; }
.browser-dot:nth-child(3) { background: #9fbf9c; }
.browser-url { margin-left: 10px; flex: 1; text-align: center; color: var(--muted-2); font-size: 10px; letter-spacing: .04em; background: rgba(255, 255, 255, .55); border-radius: 6px; padding: 3px 8px; font-family: var(--font-mono); }
.browser-frame img { width: 100%; aspect-ratio: 1440 / 1070; object-fit: cover; object-position: top center; }
.float-card {
  position: absolute; display: flex; flex-direction: column; gap: 3px;
  background: var(--paper); border: 1px solid var(--line); border-radius: 14px;
  padding: 12px 15px; box-shadow: var(--shadow-sm); max-width: 220px;
  animation: float 6s ease-in-out infinite;
}
.float-card-a { left: -22px; top: 9%; animation-delay: -1s; }
.float-card-b { right: -14px; bottom: 9%; animation-delay: -3.5s; }
.float-kicker { font-size: 10px; letter-spacing: .16em; text-transform: uppercase; color: var(--muted-2); }
.float-card strong { font-size: 13px; line-height: 1.4; }
.float-note { font-size: 11px; color: var(--muted); }
.hero-stamp {
  position: absolute; right: -6px; top: -18px; width: 96px; height: 96px; border-radius: 50%;
  background: var(--green); color: var(--paper); display: flex; flex-direction: column; align-items: center; justify-content: center;
  font-size: 9px; letter-spacing: .12em; text-transform: uppercase; line-height: 1.4;
  transform: rotate(8deg); box-shadow: 0 12px 30px rgba(35, 75, 63, .22);
}
.hero-stamp strong { font-family: var(--font-serif); font-size: 22px; letter-spacing: 0; }
.hero-foot { display: flex; justify-content: space-between; gap: 20px; margin-top: 38px; color: var(--muted-2); font-size: 12px; }
.scroll-hint { display: inline-flex; align-items: center; gap: 8px; letter-spacing: .08em; }
.scroll-hint span { animation: nudge 2s ease-in-out infinite; }
.hero-foot-note { text-align: right; }
@keyframes float { 0%, 100% { transform: translateY(0); } 50% { transform: translateY(-7px); } }
@keyframes nudge { 0%, 100% { transform: translateY(0); } 50% { transform: translateY(4px); } }

/* ---------- stats ---------- */
.stats-band { border-top: 1px solid var(--line); border-bottom: 1px solid var(--line); background: rgba(255, 253, 247, .62); }
.stats-grid { display: grid; grid-template-columns: repeat(5, 1fr); }
.stat { padding: 24px 22px; border-right: 1px solid var(--line); display: flex; align-items: baseline; gap: 12px; }
.stat:last-child { border-right: 0; }
.stat strong { font-family: var(--font-serif); font-size: 36px; line-height: 1; letter-spacing: -.04em; color: var(--green); flex: none; }
.stat-small { font-size: 18px; color: var(--muted); }
.stat span { color: var(--muted); font-size: 12px; line-height: 1.5; }

/* ---------- sections ---------- */
.section { padding: 96px 0; position: relative; }
.section-tint { background: rgba(241, 239, 229, .7); border-top: 1px solid rgba(217, 222, 211, .7); border-bottom: 1px solid rgba(217, 222, 211, .7); }
.section-dark {
  background:
    radial-gradient(circle at 88% 0%, rgba(216, 239, 154, .12), transparent 34%),
    radial-gradient(circle at 0% 100%, rgba(63, 122, 102, .25), transparent 36%),
    #1d3a30;
  color: #f3f1e6;
  border-top: 1px solid rgba(255, 255, 255, .06);
  border-bottom: 1px solid rgba(255, 255, 255, .06);
}
.section-dark .section-title { color: #f6f4e9; }
.section-dark .section-lead { color: rgba(243, 241, 230, .68); }
.section-dark .eyebrow { color: var(--lime); }
.section-dark .eyebrow-dot { background: var(--lime); box-shadow: 0 0 0 3px rgba(216, 239, 154, .18); }
.section-dark .panel { color: var(--ink); }
.panel {
  background: var(--paper); border: 1px solid var(--line); border-radius: var(--radius);
  padding: 28px; box-shadow: var(--shadow-sm);
}
.panel-head { display: flex; align-items: baseline; gap: 12px; margin-bottom: 18px; }
.panel-index {
  flex: none; min-width: 34px; height: 26px; padding: 0 8px; border-radius: 7px;
  background: var(--lime-soft); color: var(--green); font-size: 11px; font-weight: 800; letter-spacing: .06em;
  display: inline-flex; align-items: center; justify-content: center;
}
.panel-head h3 { font-size: 20px; line-height: 1.35; letter-spacing: -.01em; }
.panel-intro { color: var(--muted); font-size: 14px; margin-bottom: 16px; }
.panel-note { color: var(--muted); font-size: 13.5px; margin-top: 14px; }
.panel-quote { margin-top: 20px; padding-top: 16px; border-top: 1px dashed var(--line-strong); font-family: var(--font-serif); font-size: 17px; line-height: 1.7; color: var(--green); }

/* ---------- overview ---------- */
.overview-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 20px; }
.problem-list { display: grid; gap: 16px; }
.problem-list li { display: flex; gap: 13px; align-items: flex-start; }
.problem-icon {
  flex: none; width: 30px; height: 30px; border-radius: 9px; display: grid; place-items: center;
  background: var(--paper-2); color: var(--green-2); font-size: 10px; font-weight: 800; letter-spacing: .04em;
}
.problem-list strong { display: block; font-size: 15px; margin-bottom: 2px; }
.problem-list p { color: var(--muted); font-size: 13.5px; line-height: 1.6; }
.solution-flow { display: grid; gap: 14px; }
.solution-flow li { display: flex; gap: 13px; align-items: flex-start; }
.flow-num { flex: none; width: 28px; height: 28px; border-radius: 50%; background: var(--green); color: var(--lime); display: grid; place-items: center; font-size: 12px; font-weight: 800; }
.solution-flow strong { display: block; font-size: 15px; }
.solution-flow p { color: var(--muted); font-size: 13.5px; line-height: 1.6; }
.solution-note { margin-top: 20px; padding: 16px; border-radius: 14px; background: var(--lime-soft); border: 1px solid #dcebb8; }
.solution-note p { color: var(--ink-2); font-size: 13.5px; margin-top: 7px; }
.badge { display: inline-flex; align-items: center; min-height: 24px; padding: 0 9px; border-radius: 999px; background: var(--green); color: var(--paper); font-size: 10.5px; font-weight: 700; letter-spacing: .06em; }
.badge.soft { background: var(--lime-soft); color: var(--green); }
.badge.amber { background: var(--amber-soft); color: var(--amber); }
.feature-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 16px; margin-top: 20px; }
.feature-card { background: rgba(255, 253, 247, .64); border: 1px solid var(--line); border-radius: 18px; padding: 22px; }
.feature-icon { display: inline-grid; place-items: center; width: 34px; height: 34px; border-radius: 10px; background: var(--green); color: var(--lime); font-size: 17px; margin-bottom: 14px; }
.feature-card h3 { font-size: 15px; margin-bottom: 6px; }
.feature-card p { color: var(--muted); font-size: 13px; line-height: 1.6; }

/* ---------- pest ---------- */
.pest-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 18px; }
.pest-card { display: flex; gap: 18px; background: var(--paper); border: 1px solid var(--line); border-radius: var(--radius); padding: 24px; }
.pest-letter {
  flex: none; width: 54px; height: 54px; border-radius: 15px;
  background: var(--lime-soft); color: var(--green);
  display: grid; place-items: center; font-family: var(--font-serif); font-size: 28px; font-weight: 700;
  border: 1px solid #dcebb8;
}
.pest-body { min-width: 0; }
.pest-label { color: var(--muted-2); font-size: 10.5px; letter-spacing: .14em; text-transform: uppercase; font-weight: 700; }
.pest-body h3 { font-size: 18px; line-height: 1.4; margin: 5px 0 10px; }
.pest-body ul { display: grid; gap: 6px; }
.pest-body li { position: relative; padding-left: 13px; color: var(--muted); font-size: 13px; line-height: 1.62; }
.pest-body li::before { content: ""; position: absolute; left: 0; top: .65em; width: 4px; height: 4px; border-radius: 50%; background: var(--green-3); }
.pest-judge { margin-top: 12px; padding-top: 10px; border-top: 1px dashed var(--line); color: var(--ink-2); font-size: 12.5px; line-height: 1.6; }
.pest-tool { margin-top: 9px; color: var(--muted-2); font-size: 10.5px; line-height: 1.5; }
.pest-tool span { color: var(--green-2); font-weight: 800; letter-spacing: .08em; margin-right: 4px; }
.source-row { display: flex; flex-wrap: wrap; gap: 10px; margin-top: 11px; }
.source-row a { color: var(--green-2); font-size: 11.5px; text-decoration: underline; text-underline-offset: 3px; }
.source-row a:hover { color: var(--green); }
.keyword-panel {
  margin-top: 20px; display: grid; grid-template-columns: .8fr 1.2fr; gap: 34px; align-items: center;
  background: var(--green); color: var(--paper); border-radius: var(--radius); padding: 30px;
  box-shadow: var(--shadow);
}
.keyword-panel .eyebrow { color: var(--lime); }
.keyword-copy h3 { font-family: var(--font-serif); font-size: 27px; margin: 7px 0 8px; }
.keyword-copy p { color: rgba(255, 253, 247, .7); font-size: 13.5px; }
.keyword-cloud { display: flex; flex-wrap: wrap; gap: 9px; align-items: center; }
.kw { display: inline-flex; align-items: center; min-height: 32px; padding: 0 12px; border-radius: 999px; border: 1px solid rgba(216, 239, 154, .24); background: rgba(255, 255, 255, .05); color: rgba(255, 253, 247, .82); font-size: 12px; }
.kw-md { font-size: 14px; border-color: rgba(216, 239, 154, .45); color: var(--paper); }
.kw-lg { font-size: 17px; font-weight: 700; background: var(--lime); color: var(--green); border-color: var(--lime); }

/* ---------- industry ---------- */
.five-star { display: grid; grid-template-columns: repeat(3, 1fr); grid-template-rows: auto auto auto; gap: 14px; max-width: 960px; margin: 0 auto 34px; }
.star-center {
  grid-column: 2; grid-row: 2; align-self: center; justify-self: center;
  width: 100%; min-height: 150px; border-radius: 24px; padding: 24px;
  background: var(--green); color: var(--paper); display: flex; flex-direction: column; justify-content: center;
  box-shadow: 0 18px 40px rgba(35, 75, 63, .18); position: relative; overflow: hidden;
}
.star-center::after { content: ""; position: absolute; right: -20%; bottom: -40%; width: 180px; height: 180px; border-radius: 50%; background: rgba(216, 239, 154, .14); }
.star-center span { color: var(--lime); font-size: 12px; letter-spacing: .16em; text-transform: uppercase; }
.star-center strong { font-family: var(--font-serif); font-size: 38px; line-height: 1.1; margin: 4px 0; }
.star-center small { color: rgba(255, 253, 247, .62); font-size: 12px; }
.star-point { background: var(--paper); border: 1px solid var(--line); border-radius: 18px; padding: 18px; display: flex; flex-direction: column; gap: 3px; }
.star-point span { color: var(--muted-2); font-size: 10px; font-weight: 800; letter-spacing: .1em; }
.star-point strong { font-size: 15px; }
.star-point small { color: var(--muted); font-size: 11.5px; }
.p1 { grid-column: 2; grid-row: 1; }
.p2 { grid-column: 3; grid-row: 2; }
.p3 { grid-column: 3; grid-row: 3; }
.p4 { grid-column: 1; grid-row: 3; }
.p5 { grid-column: 1; grid-row: 2; }
.industry-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 18px; }
.market-panel { grid-column: 1 / -1; }
.market-table-wrap { overflow-x: auto; }
.market-table { width: 100%; border-collapse: collapse; font-size: 13px; }
.market-table th { text-align: left; color: var(--muted-2); font-size: 10.5px; letter-spacing: .1em; text-transform: uppercase; padding: 8px 10px; border-bottom: 1px solid var(--line); }
.market-table td { padding: 12px 10px; border-bottom: 1px solid var(--line); vertical-align: top; color: var(--ink-2); }
.market-table tr:last-child td { border-bottom: 0; }
.market-table td:first-child { width: 100px; }
.market-table td:first-child strong { display: block; font-size: 15px; }
.market-table td:first-child span { color: var(--muted-2); font-size: 10.5px; }
.market-table td:last-child { white-space: nowrap; font-weight: 700; color: var(--green); }
.assumption-strip { margin-top: 16px; padding: 14px 16px; border-radius: 13px; background: var(--paper-2); display: flex; gap: 14px; align-items: flex-start; }
.assumption-strip span { flex: none; color: var(--green-2); font-size: 10.5px; font-weight: 800; letter-spacing: .1em; text-transform: uppercase; padding-top: 2px; }
.assumption-strip p { color: var(--muted); font-size: 12.5px; line-height: 1.6; }
.matrix-plot {
  position: relative; aspect-ratio: 1.45; border: 1px solid var(--line); border-radius: 14px;
  background:
    linear-gradient(to right, rgba(35, 75, 63, .07) 1px, transparent 1px) 0 0 / 25% 100%,
    linear-gradient(to bottom, rgba(35, 75, 63, .07) 1px, transparent 1px) 0 0 / 100% 25%,
    linear-gradient(to top right, rgba(216, 239, 154, .14), transparent 60%);
  overflow: hidden;
}
.matrix-axis { position: absolute; color: var(--muted-2); font-size: 9px; letter-spacing: .12em; text-transform: uppercase; }
.matrix-axis-y { left: 8px; top: 8px; writing-mode: vertical-rl; }
.matrix-axis-x { right: 10px; bottom: 7px; }
.matrix-dot { position: absolute; width: 13px; height: 13px; border-radius: 50%; background: var(--green); border: 2px solid var(--paper); box-shadow: 0 0 0 1px var(--green); transform: translate(-50%, -50%); }
.matrix-dot.d5 { width: 18px; height: 18px; background: var(--lime); box-shadow: 0 0 0 2px var(--green), 0 6px 16px rgba(35, 75, 63, .2); }
.d1 { left: 20%; top: 78%; }
.d2 { left: 38%; top: 58%; }
.d3 { left: 62%; top: 42%; }
.d4 { left: 46%; top: 22%; }
.d5 { left: 82%; top: 14%; }
.matrix-label { position: absolute; font-size: 9.5px; color: var(--muted); background: rgba(255, 253, 247, .82); padding: 1px 5px; border-radius: 4px; white-space: nowrap; }
.q1 { left: 26%; top: 82%; }
.q2 { left: 44%; top: 61%; }
.q3 { left: 68%; top: 45%; }
.q4 { left: 52%; top: 25%; }
.q5 { left: 84%; top: 7%; color: var(--green); font-weight: 800; }
.ecosystem { display: grid; gap: 8px; }
.eco-row { display: flex; gap: 12px; align-items: flex-start; }
.eco-label { flex: none; width: 34px; color: var(--muted-2); font-size: 10px; font-weight: 800; letter-spacing: .08em; text-transform: uppercase; padding-top: 7px; }
.eco-tags { display: flex; flex-wrap: wrap; gap: 6px; }
.eco-tags span { padding: 5px 9px; border-radius: 7px; background: var(--paper-2); color: var(--ink-2); font-size: 11.5px; }
.eco-tags .eco-strong { background: var(--green); color: var(--paper); }
.eco-arrow { color: var(--muted-2); font-size: 12px; padding-left: 46px; line-height: 1; }
.leader-list { display: grid; gap: 12px; }
.leader-list li { display: grid; grid-template-columns: 170px 1fr; gap: 14px; padding-bottom: 12px; border-bottom: 1px dashed var(--line); }
.leader-list li:last-child { border-bottom: 0; padding-bottom: 0; }
.leader-list strong { display: block; font-size: 14px; }
.leader-list span { color: var(--muted-2); font-size: 10.5px; }
.leader-list p { color: var(--muted); font-size: 12.5px; line-height: 1.6; }
.persona-grid { display: grid; grid-template-columns: repeat(5, 1fr); gap: 8px; }
.persona { padding: 12px; border-radius: 12px; background: var(--paper-2); }
.persona-tag { display: inline-grid; place-items: center; width: 20px; height: 20px; border-radius: 6px; background: var(--lime-soft); color: var(--green); font-size: 10px; font-weight: 800; margin-bottom: 6px; }
.persona strong { display: block; font-size: 12px; line-height: 1.35; }
.persona p { color: var(--muted); font-size: 11px; line-height: 1.5; margin-top: 4px; }
.pain-line { margin-top: 16px; padding: 13px 15px; border-radius: 12px; background: var(--green); color: var(--paper); display: flex; gap: 14px; align-items: center; }
.pain-line span { flex: none; color: var(--lime); font-size: 10px; font-weight: 800; letter-spacing: .12em; text-transform: uppercase; }
.pain-line p { font-size: 12.5px; }
.industry-conclusion { margin-top: 20px; background: var(--lime-soft); border: 1px solid #dcebb8; border-radius: var(--radius); padding: 24px 28px; display: flex; gap: 18px; align-items: flex-start; }
.conclusion-mark { flex: none; padding: 4px 9px; border-radius: 6px; background: var(--green); color: var(--lime); font-size: 10px; font-weight: 800; letter-spacing: .1em; }
.industry-conclusion p { color: var(--ink-2); font-size: 15px; line-height: 1.7; }

/* ---------- demand (dark) ---------- */
.diagnosis-grid { display: grid; grid-template-columns: 1.35fr .65fr; gap: 18px; margin-bottom: 18px; }
.diagnosis-card { background: var(--lime-soft); border: 1px solid #d4e6aa; border-radius: var(--radius); padding: 28px; color: var(--ink); }
.diagnosis-label { color: var(--green-2); font-size: 11px; font-weight: 800; letter-spacing: .12em; text-transform: uppercase; margin-bottom: 10px; }
.diagnosis-text { font-family: var(--font-serif); font-size: 21px; line-height: 1.75; color: var(--ink); }
.diagnosis-text mark { background: var(--lime); }
.diagnosis-tags { display: flex; flex-wrap: wrap; gap: 7px; margin-top: 18px; }
.diagnosis-tags span { padding: 4px 9px; border-radius: 999px; background: rgba(35, 75, 63, .08); color: var(--green); font-size: 11px; }
.diagnosis-side { background: rgba(255, 253, 247, .06); border: 1px solid rgba(255, 253, 247, .18); border-radius: var(--radius); padding: 26px; color: var(--paper); }
.side-stat strong { font-family: var(--font-serif); font-size: 58px; line-height: 1; color: var(--lime); letter-spacing: -.05em; }
.side-stat strong span { font-size: 24px; color: rgba(255, 253, 247, .55); }
.side-stat p { color: rgba(255, 253, 247, .62); font-size: 11px; letter-spacing: .1em; text-transform: uppercase; margin-top: 2px; }
.side-verdict { margin: 18px 0 14px; font-size: 22px; font-weight: 800; line-height: 1.3; }
.side-verdict span { color: var(--lime); font-size: 13px; font-weight: 600; }
.diagnosis-side > p { color: rgba(255, 253, 247, .68); font-size: 13px; line-height: 1.65; }
.score-panel { background: var(--paper); color: var(--ink); border-radius: var(--radius); padding: 28px; box-shadow: var(--shadow); }
.score-head { display: flex; justify-content: space-between; align-items: flex-start; gap: 20px; margin-bottom: 18px; }
.score-head h3 { font-size: 22px; margin-top: 5px; }
.score-table { border: 1px solid var(--line); border-radius: 14px; overflow: hidden; }
.score-row { display: grid; grid-template-columns: 1.35fr .7fr 1.65fr 1.15fr; gap: 14px; padding: 13px 16px; border-bottom: 1px solid var(--line); align-items: center; font-size: 12.5px; }
.score-row:last-child { border-bottom: 0; }
.score-row-head { background: var(--paper-2); color: var(--muted-2); font-size: 10px; font-weight: 800; letter-spacing: .1em; text-transform: uppercase; }
.score-row > span:nth-child(3), .score-row > span:nth-child(4) { color: var(--muted); line-height: 1.55; }
.score-row strong { display: block; font-size: 13px; }
.score-row small { display: block; color: var(--muted-2); font-size: 10.5px; margin-top: 1px; }
.score-cell { display: flex; align-items: center; gap: 8px; }
.score-cell b { font-size: 14px; color: var(--green); }
.score-bar { flex: 1; height: 7px; border-radius: 999px; background: var(--paper-3); overflow: hidden; }
.score-bar i { display: block; height: 100%; width: var(--score); background: linear-gradient(90deg, var(--green-3), var(--lime-2)); border-radius: inherit; }
.score-foot { display: flex; justify-content: space-between; gap: 24px; align-items: center; margin-top: 16px; }
.score-scale { display: flex; gap: 6px; flex: none; }
.score-scale span { padding: 5px 9px; border-radius: 6px; background: var(--paper-2); color: var(--muted-2); font-size: 10.5px; }
.score-scale .scale-active { background: var(--amber-soft); color: var(--amber); font-weight: 700; }
.score-foot p { color: var(--muted); font-size: 12.5px; line-height: 1.6; }
.signal-strip { margin-top: 14px; background: rgba(255, 253, 247, .06); border: 1px solid rgba(255, 253, 247, .16); border-radius: var(--radius); padding: 18px 20px; }
.signal-head { display: flex; flex-wrap: wrap; gap: 10px 14px; align-items: center; margin-bottom: 11px; }
.signal-head p { color: rgba(255, 253, 247, .62); font-size: 11.5px; }
.signal-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 7px; }
.signal-grid span { display: flex; justify-content: space-between; gap: 8px; align-items: center; padding: 7px 9px; border-radius: 7px; background: rgba(255, 253, 247, .06); color: rgba(255, 253, 247, .76); font-size: 10.5px; }
.signal-grid b { font-size: 9px; padding: 2px 6px; border-radius: 999px; white-space: nowrap; }
.signal-grid .ok b { background: rgba(216, 239, 154, .14); color: var(--lime); }
.signal-grid .warn b { background: rgba(246, 234, 214, .14); color: #f0c78e; }
.demand-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 18px; margin-top: 18px; }
.check-list { display: grid; grid-template-columns: 1fr 1fr; gap: 9px 14px; }
.check-list li { display: flex; gap: 8px; align-items: flex-start; padding: 7px 0; border-bottom: 1px dashed var(--line); }
.check-list li span { flex: none; width: 18px; height: 18px; border-radius: 50%; display: grid; place-items: center; font-size: 10px; font-weight: 800; margin-top: 2px; }
.check-list .ok span { background: var(--lime-soft); color: var(--green); }
.check-list .warn span { background: var(--amber-soft); color: var(--amber); }
.check-list p { color: var(--muted); font-size: 11.5px; line-height: 1.55; }
.check-list strong { color: var(--ink-2); }
.canvas-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 10px; }
.canvas-grid > div { background: var(--paper-2); border-radius: 10px; padding: 11px; }
.canvas-grid span { display: block; color: var(--green-2); font-size: 9.5px; font-weight: 800; letter-spacing: .1em; text-transform: uppercase; margin-bottom: 4px; }
.canvas-grid p { color: var(--ink-2); font-size: 11.5px; line-height: 1.55; }
.canvas-foot { margin-top: 14px; padding: 12px 14px; border-radius: 10px; background: var(--lime-soft); border: 1px solid #dcebb8; }
.canvas-foot p { color: var(--ink-2); font-size: 11.5px; margin-top: 5px; }
.validation-strip { margin-top: 18px; display: grid; grid-template-columns: repeat(4, 1fr); gap: 1px; background: rgba(255, 253, 247, .16); border: 1px solid rgba(255, 253, 247, .16); border-radius: var(--radius); overflow: hidden; }
.validation-strip > div { background: rgba(29, 58, 48, .78); padding: 20px; }
.v-num { display: inline-block; color: var(--lime); font-size: 10px; font-weight: 800; letter-spacing: .1em; margin-bottom: 7px; }
.validation-strip strong { display: block; color: var(--paper); font-size: 14px; margin-bottom: 4px; }
.validation-strip p { color: rgba(255, 253, 247, .62); font-size: 11.5px; line-height: 1.55; }

/* ---------- design ---------- */
.design-sub { margin-top: 66px; }
.design-sub:first-of-type { margin-top: 0; }
.section-sub { scroll-margin-top: 90px; }
.sub-head { display: flex; gap: 16px; align-items: flex-start; margin-bottom: 20px; }
.sub-index { flex: none; width: 44px; height: 44px; border-radius: 12px; background: var(--green); color: var(--lime); display: grid; place-items: center; font-family: var(--font-serif); font-size: 17px; }
.sub-head h3 { font-family: var(--font-serif); font-size: 28px; line-height: 1.3; letter-spacing: -.02em; }
.sub-head p { color: var(--muted); font-size: 13px; margin-top: 3px; }
.research-brief { background: var(--paper); border: 1px solid var(--line); border-radius: var(--radius); padding: 28px; }
.research-meta { display: grid; grid-template-columns: 1fr 1fr; gap: 14px; margin-bottom: 18px; }
.research-meta > div { padding: 14px 16px; border-radius: 12px; background: var(--lime-soft); border: 1px solid #dcebb8; }
.research-meta span { display: block; color: var(--green-2); font-size: 10px; font-weight: 800; letter-spacing: .1em; text-transform: uppercase; margin-bottom: 4px; }
.research-meta p { color: var(--ink-2); font-size: 12.5px; line-height: 1.6; }
.research-body { display: grid; gap: 11px; }
.research-body p { color: var(--ink-2); font-size: 14.5px; line-height: 1.85; }
.research-sources { margin-top: 18px; padding-top: 16px; border-top: 1px dashed var(--line-strong); }
.research-sources > span { color: var(--muted-2); font-size: 10px; font-weight: 800; letter-spacing: .12em; text-transform: uppercase; }
.research-sources ol { margin-top: 7px; display: grid; gap: 3px; counter-reset: src; }
.research-sources li { color: var(--muted); font-size: 12px; line-height: 1.6; counter-increment: src; }
.research-sources li::before { content: "[" counter(src) "] "; color: var(--green-2); font-weight: 700; }
.research-caveat { margin-top: 14px; color: var(--muted-2); font-size: 11.5px; }
.network-wrap { background: var(--paper); border: 1px solid var(--line); border-radius: var(--radius); padding: 18px; }
.network-wrap svg { width: 100%; height: auto; display: block; }
.network-lines line { stroke: #b9c6b8; stroke-width: 1.3; stroke-dasharray: 5 5; }
.network-node rect { fill: var(--paper); stroke: var(--line-strong); stroke-width: 1.2; }
.network-node text { fill: var(--ink); font-family: var(--font-sans); font-size: 14px; font-weight: 650; text-anchor: middle; }
.network-node .node-sub { fill: var(--muted); font-size: 10.5px; font-weight: 400; }
.network-node.direct rect { fill: var(--lime-soft); stroke: #c9dc9b; }
.network-node.center rect { fill: var(--green); stroke: var(--green); }
.network-node.center text { fill: var(--paper); font-size: 17px; font-weight: 750; }
.network-node.center .node-sub { fill: var(--lime); font-size: 11px; }
.network-legend { display: flex; flex-wrap: wrap; gap: 16px; padding: 4px 8px 2px; }
.network-legend span { display: inline-flex; align-items: center; gap: 6px; color: var(--muted); font-size: 11px; }
.legend-dot { width: 8px; height: 8px; border-radius: 50%; display: inline-block; }
.legend-dot.direct { background: var(--lime-2); box-shadow: 0 0 0 1px #b9d18a; }
.legend-dot.indirect { background: var(--paper); box-shadow: 0 0 0 1px var(--line-strong); }
.legend-dot.center { background: var(--green); }
.pain-board { display: grid; grid-template-columns: repeat(4, 1fr); gap: 14px; }
.pain-column { background: rgba(255, 253, 247, .64); border: 1px solid var(--line); border-radius: 18px; padding: 16px; }
.pain-column header { display: grid; grid-template-columns: auto 1fr; gap: 4px 8px; align-items: baseline; padding-bottom: 10px; border-bottom: 1px dashed var(--line-strong); margin-bottom: 11px; }
.pain-column header span { color: var(--muted-2); font-size: 9px; font-weight: 800; letter-spacing: .08em; }
.pain-column h4 { font-size: 14px; }
.pain-column small { grid-column: 2; color: var(--muted-2); font-size: 10px; }
.note { position: relative; background: #fffef8; border: 1px solid #e8e4d5; border-radius: 3px; padding: 11px 11px 9px; margin-bottom: 9px; transform: rotate(var(--r, 0deg)); box-shadow: 0 2px 5px rgba(31, 45, 36, .04); }
.note p { font-size: 11.5px; line-height: 1.5; color: var(--ink-2); }
.note .votes { display: block; margin-top: 5px; color: var(--muted-2); font-size: 9.5px; }
.note.top-pain { border-color: #e2c18e; background: #fff8e9; }
.note.top-pain .votes { color: var(--amber); font-weight: 700; }
.pain-summary { margin-top: 14px; padding: 14px 16px; border-radius: 12px; background: var(--paper-2); display: flex; gap: 12px; align-items: flex-start; }
.pain-summary p { color: var(--muted); font-size: 12.5px; line-height: 1.6; }
.hmw-grid { display: grid; grid-template-columns: 1.25fr .75fr; gap: 18px; }
.hmw-list, .hmw-matrix { background: var(--paper); border: 1px solid var(--line); border-radius: var(--radius); padding: 24px; }
.hmw-list h4, .hmw-matrix h4 { font-size: 14px; color: var(--muted-2); letter-spacing: .1em; text-transform: uppercase; margin-bottom: 12px; }
.hmw-list ol { display: grid; gap: 9px; }
.hmw-list li { display: flex; gap: 10px; align-items: flex-start; padding-bottom: 9px; border-bottom: 1px dashed var(--line); }
.hmw-list li:last-child { border-bottom: 0; }
.hmw-list li span { flex: none; width: 26px; height: 22px; border-radius: 5px; background: var(--paper-2); color: var(--green-2); display: grid; place-items: center; font-size: 9px; font-weight: 800; }
.hmw-list li p { color: var(--ink-2); font-size: 12.5px; line-height: 1.6; }
.hmw-best { margin-top: 12px; padding: 13px 14px; border-radius: 11px; background: var(--lime-soft); border: 1px solid #dcebb8; }
.hmw-best span { color: var(--green-2); font-size: 10px; font-weight: 800; letter-spacing: .1em; text-transform: uppercase; }
.hmw-best p { margin-top: 5px; color: var(--ink); font-size: 12.5px; line-height: 1.6; font-weight: 600; }
.mini-matrix { position: relative; aspect-ratio: 1; border: 1px solid var(--line); border-radius: 12px; background: linear-gradient(to right, rgba(35, 75, 63, .06) 1px, transparent 1px) 0 0 / 50% 100%, linear-gradient(to bottom, rgba(35, 75, 63, .06) 1px, transparent 1px) 0 0 / 100% 50%, linear-gradient(to top right, rgba(216, 239, 154, .12), transparent 60%); }
.axis { position: absolute; color: var(--muted-2); font-size: 8.5px; letter-spacing: .1em; text-transform: uppercase; }
.axis-y { left: 6px; top: 6px; writing-mode: vertical-rl; }
.axis-x { right: 6px; bottom: 5px; }
.hmw-dot { position: absolute; width: 26px; height: 26px; border-radius: 50%; display: grid; place-items: center; background: var(--paper); border: 1.5px solid var(--green-3); color: var(--green); font-size: 9px; font-weight: 800; transform: translate(-50%, -50%); }
.hmw-dot.h1 { left: 78%; top: 22%; background: var(--lime); border-color: var(--green); width: 32px; height: 32px; }
.hmw-dot.h2 { left: 55%; top: 18%; }
.hmw-dot.h3 { left: 72%; top: 44%; }
.hmw-dot.h4 { left: 80%; top: 58%; }
.hmw-dot.h5 { left: 44%; top: 34%; }
.matrix-note { margin-top: 12px; color: var(--muted); font-size: 11.5px; line-height: 1.55; }
.pov { margin-top: 18px; background: var(--green); color: var(--paper); border-radius: var(--radius); padding: 28px; position: relative; overflow: hidden; }
.pov::after { content: "“"; position: absolute; right: 24px; top: -22px; font-family: var(--font-serif); font-size: 150px; color: rgba(216, 239, 154, .12); line-height: 1; }
.pov-label { display: inline-block; color: var(--lime); font-size: 10px; font-weight: 800; letter-spacing: .14em; text-transform: uppercase; margin-bottom: 10px; }
.pov p { font-family: var(--font-serif); font-size: 23px; line-height: 1.65; position: relative; z-index: 1; }
.pov strong { color: var(--lime); font-weight: 700; }
.pov-checks { display: flex; flex-wrap: wrap; gap: 8px; margin-top: 16px; position: relative; z-index: 1; }
.pov-checks span { padding: 4px 9px; border-radius: 999px; background: rgba(255, 253, 247, .08); border: 1px solid rgba(255, 253, 247, .16); color: rgba(255, 253, 247, .72); font-size: 10.5px; }
.idea-funnel { display: grid; grid-template-columns: 1fr auto 1fr; gap: 14px; align-items: center; margin-bottom: 16px; padding: 18px 20px; border: 1px solid var(--line); border-radius: 16px; background: var(--paper-2); }
.idea-funnel > div:not(.funnel-arrow) { display: flex; flex-direction: column; gap: 3px; }
.idea-funnel span { color: var(--green-2); font-size: 9.5px; font-weight: 800; letter-spacing: .12em; text-transform: uppercase; }
.idea-funnel strong { font-family: var(--font-serif); font-size: 20px; }
.idea-funnel p { color: var(--muted); font-size: 11px; line-height: 1.55; }
.funnel-arrow { color: var(--green-3); font-size: 20px; }
.idea-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 14px; }
.idea-card { background: var(--paper); border: 1px solid var(--line); border-radius: 18px; padding: 22px; display: flex; flex-direction: column; }
.idea-tag { display: inline-grid; place-items: center; width: 28px; height: 28px; border-radius: 8px; background: var(--paper-2); color: var(--green); font-size: 12px; font-weight: 800; margin-bottom: 12px; }
.idea-card h4 { font-size: 16px; line-height: 1.4; }
.idea-card > p { color: var(--muted); font-size: 12.5px; line-height: 1.6; margin-top: 7px; }
.idea-card ul { display: grid; gap: 3px; margin: 12px 0; }
.idea-card li { color: var(--muted-2); font-size: 11px; }
.idea-verdict { margin-top: auto; padding-top: 11px; border-top: 1px dashed var(--line); color: var(--green-2) !important; font-size: 11.5px !important; font-weight: 650; }
.idea-selected { background: var(--green); border-color: var(--green); color: var(--paper); box-shadow: 0 16px 36px rgba(35, 75, 63, .18); }
.idea-selected .idea-tag { background: var(--lime); color: var(--green); }
.idea-selected > p { color: rgba(255, 253, 247, .72); }
.idea-selected li { color: rgba(255, 253, 247, .62); }
.idea-selected .idea-verdict { border-color: rgba(255, 253, 247, .2); color: var(--lime) !important; }
.idea-detail-grid { display: grid; grid-template-columns: 1.1fr .9fr; gap: 18px; margin-top: 18px; }
.idea-matrix { width: 100%; border-collapse: collapse; font-size: 12px; }
.idea-matrix th { text-align: left; color: var(--muted-2); font-size: 10px; letter-spacing: .06em; text-transform: uppercase; padding: 8px 6px; border-bottom: 1px solid var(--line); }
.idea-matrix th small { font-size: 9px; letter-spacing: 0; text-transform: none; font-weight: 400; }
.idea-matrix td { padding: 9px 6px; border-bottom: 1px solid var(--line); color: var(--ink-2); }
.idea-matrix tr.selected td { background: var(--lime-soft); color: var(--green); font-weight: 700; }
.idea-matrix tr:last-child td { border-bottom: 0; }
.hats-list { display: grid; gap: 8px; }
.hats-list li { display: flex; gap: 9px; align-items: flex-start; }
.hat { flex: none; width: 22px; height: 22px; border-radius: 50%; display: grid; place-items: center; font-size: 9px; font-weight: 800; margin-top: 1px; }
.hat.white { background: #f4f2e8; color: var(--ink-2); border: 1px solid var(--line); }
.hat.green { background: var(--lime); color: var(--green); }
.hat.yellow { background: #f3d98c; color: #5d4415; }
.hat.black { background: var(--ink); color: var(--paper); }
.hat.red { background: #d9a08e; color: #5b2118; }
.hat.blue { background: #a9c3cf; color: #1e3a45; }
.hats-list p { color: var(--muted); font-size: 11.5px; line-height: 1.55; }
.hats-list strong { color: var(--ink-2); }
.fourw1h { background: var(--paper); border: 1px solid var(--line); border-radius: var(--radius); padding: 30px; }
.fourw1h-lead { font-family: var(--font-serif); font-size: 26px; line-height: 1.65; color: var(--ink); padding-bottom: 22px; border-bottom: 1px solid var(--line); }
.fourw1h-lead strong { color: var(--green); }
.fourw1h-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 12px; margin-top: 20px; }
.fourw1h-grid > div { padding: 14px; border-radius: 12px; background: var(--paper-2); }
.fourw1h-grid span { display: block; color: var(--green-2); font-size: 9.5px; font-weight: 800; letter-spacing: .12em; text-transform: uppercase; margin-bottom: 5px; }
.fourw1h-grid p { color: var(--ink-2); font-size: 12px; line-height: 1.55; }
.assumption-grid { display: grid; grid-template-columns: 1.05fr .95fr; gap: 18px; }
.assumption-list { display: grid; gap: 10px; }
.assumption-list li { display: flex; gap: 11px; align-items: flex-start; padding-bottom: 10px; border-bottom: 1px dashed var(--line); }
.assumption-list li:last-child { border-bottom: 0; padding-bottom: 0; }
.assumption-list li > span { flex: none; width: 25px; height: 22px; border-radius: 5px; background: var(--paper-2); color: var(--green-2); font-size: 9px; font-weight: 800; display: grid; place-items: center; }
.assumption-list strong { display: block; font-size: 12.5px; line-height: 1.5; }
.assumption-list p { color: var(--muted); font-size: 11.5px; line-height: 1.55; margin-top: 3px; }
.mvp-columns { display: grid; grid-template-columns: 1fr 1fr; gap: 12px; }
.mvp-col { border-radius: 12px; padding: 14px; }
.mvp-col.done { background: var(--lime-soft); border: 1px solid #dcebb8; }
.mvp-col.todo { background: var(--paper-2); border: 1px solid var(--line); }
.mvp-col h4 { display: flex; align-items: center; gap: 6px; font-size: 13px; margin-bottom: 8px; }
.mvp-col h4 span { display: grid; place-items: center; width: 18px; height: 18px; border-radius: 50%; background: var(--green); color: var(--lime); font-size: 10px; }
.mvp-col.todo h4 span { background: var(--line-strong); color: var(--paper); }
.mvp-col ul { display: grid; gap: 5px; }
.mvp-col li { position: relative; padding-left: 11px; color: var(--ink-2); font-size: 11px; line-height: 1.5; }
.mvp-col li::before { content: "·"; position: absolute; left: 1px; color: var(--green-3); font-weight: 800; }
.mvp-foot { margin-top: 14px; padding: 12px 14px; border-radius: 10px; background: var(--green); color: var(--paper); }
.mvp-foot p { font-size: 11.5px; line-height: 1.55; margin-top: 5px; color: rgba(255, 253, 247, .78); }
.prototype-strip { display: grid; grid-template-columns: repeat(3, 1fr); gap: 1px; margin-top: 18px; background: var(--line); border: 1px solid var(--line); border-radius: 16px; overflow: hidden; }
.prototype-strip > div { background: var(--paper); padding: 16px 18px; }
.prototype-strip span { display: block; color: var(--green-2); font-size: 9.5px; font-weight: 800; letter-spacing: .1em; text-transform: uppercase; margin-bottom: 5px; }
.prototype-strip p { color: var(--muted); font-size: 11.5px; line-height: 1.55; }

/* ---------- demo ---------- */
.demo-note { display: flex; gap: 12px; align-items: flex-start; padding: 14px 16px; border-radius: 12px; background: var(--amber-soft); border: 1px solid #e8d0aa; margin-bottom: 16px; }
.demo-note p { color: #6f5127; font-size: 12.5px; line-height: 1.55; }
.demo-shell { border-radius: 24px; overflow: hidden; border: 1px solid var(--line-strong); background: var(--paper); box-shadow: 0 30px 80px rgba(31, 45, 36, .12); }
.demo-topbar { display: flex; align-items: center; gap: 14px; height: 42px; padding: 0 16px; background: #e9e6d9; border-bottom: 1px solid var(--line); }
.demo-dots { display: flex; gap: 6px; }
.demo-dots span { width: 8px; height: 8px; border-radius: 50%; background: #c3ccbf; }
.demo-dots span:first-child { background: #d7a18f; }
.demo-dots span:nth-child(2) { background: #d8c58e; }
.demo-dots span:nth-child(3) { background: #9fbf9c; }
.demo-address { flex: 1; text-align: center; color: var(--muted-2); font-family: var(--font-mono); font-size: 10px; }
.demo-live { display: inline-flex; align-items: center; gap: 6px; color: var(--muted); font-size: 10px; }
.demo-live i { width: 6px; height: 6px; border-radius: 50%; background: var(--amber); box-shadow: 0 0 0 3px rgba(169, 107, 37, .14); }
.demo-body { display: grid; grid-template-columns: 248px 1fr; min-height: 620px; }
.demo-sidebar { background: #f1efe5; border-right: 1px solid var(--line); padding: 22px 18px; display: flex; flex-direction: column; }
.demo-brand { display: flex; gap: 9px; align-items: center; margin-bottom: 26px; }
.demo-brand > div { display: flex; flex-direction: column; line-height: 1.1; }
.demo-brand strong { font-size: 15px; }
.demo-brand small { color: var(--muted); font-size: 9px; letter-spacing: .14em; text-transform: uppercase; }
.demo-steps { display: grid; gap: 3px; }
.demo-steps li { display: flex; gap: 10px; align-items: flex-start; padding: 9px 10px; border-radius: 10px; color: var(--muted-2); }
.demo-steps li > span { flex: none; width: 22px; height: 22px; border-radius: 50%; border: 1px solid var(--line-strong); display: grid; place-items: center; font-size: 9px; font-weight: 800; }
.demo-steps li strong { display: block; font-size: 12px; line-height: 1.4; font-weight: 650; }
.demo-steps li small { display: block; font-size: 10px; }
.demo-steps li.active { background: var(--paper); color: var(--ink); box-shadow: var(--shadow-sm); }
.demo-steps li.active > span { background: var(--green); border-color: var(--green); color: var(--lime); }
.demo-steps li.done > span { background: var(--lime-soft); border-color: #c9dc9b; color: var(--green); }
.demo-scenarios { margin-top: 26px; padding-top: 18px; border-top: 1px solid var(--line); }
.demo-scenarios p { color: var(--muted-2); font-size: 9.5px; letter-spacing: .1em; text-transform: uppercase; margin-bottom: 8px; }
.demo-scenarios button { display: block; width: 100%; text-align: left; border: 1px solid transparent; background: transparent; color: var(--muted); border-radius: 8px; padding: 7px 9px; font-size: 11.5px; }
.demo-scenarios button:hover { background: rgba(35, 75, 63, .05); color: var(--ink); }
.demo-scenarios button.active { background: var(--lime-soft); color: var(--green); font-weight: 700; border-color: #dcebb8; }
.demo-sidebar-note { margin-top: auto; padding-top: 18px; color: var(--muted-2); font-size: 10px; line-height: 1.55; }
.demo-main { padding: 28px 30px; min-width: 0; background: var(--paper); }
.demo-panel-head { display: flex; justify-content: space-between; gap: 14px; align-items: flex-start; margin-bottom: 18px; }
.demo-kicker { color: var(--muted-2); font-size: 9.5px; font-weight: 800; letter-spacing: .12em; text-transform: uppercase; }
.demo-panel h3 { font-family: var(--font-serif); font-size: 28px; line-height: 1.25; margin-top: 4px; letter-spacing: -.02em; }
.demo-panel .sub { color: var(--muted); font-size: 12.5px; margin-top: 4px; }
.demo-input { width: 100%; min-height: 132px; resize: vertical; border: 1px solid var(--line-strong); border-radius: 14px; background: #fff; padding: 15px 16px; font-size: 14px; line-height: 1.7; }
.demo-input:focus { outline: 2px solid var(--green-3); outline-offset: 1px; }
.demo-controls { display: flex; align-items: center; justify-content: space-between; gap: 12px; margin-top: 12px; flex-wrap: wrap; }
.demo-model { display: inline-flex; align-items: center; gap: 7px; color: var(--muted); font-size: 11.5px; }
.demo-model select { border: 1px solid var(--line); background: var(--paper-2); border-radius: 7px; padding: 5px 8px; font-size: 11px; }
.demo-chips { display: flex; flex-wrap: wrap; gap: 7px; margin-top: 12px; }
.demo-chips button { border: 1px solid var(--line); background: var(--paper); border-radius: 999px; padding: 6px 10px; color: var(--muted); font-size: 10.5px; }
.demo-chips button:hover { border-color: var(--green-3); color: var(--green); }
.demo-primary { display: inline-flex; align-items: center; justify-content: center; gap: 8px; min-height: 42px; padding: 0 17px; border: 0; border-radius: 999px; background: var(--green); color: var(--paper); font-size: 12.5px; font-weight: 700; box-shadow: 0 8px 18px rgba(35, 75, 63, .18); }
.demo-primary:hover { background: var(--green-2); }
.demo-secondary { display: inline-flex; align-items: center; justify-content: center; min-height: 38px; padding: 0 14px; border: 1px solid var(--line-strong); border-radius: 999px; background: var(--paper); color: var(--ink-2); font-size: 11.5px; font-weight: 650; }
.demo-secondary:hover { border-color: var(--green-3); }
.demo-hint { color: var(--muted-2); font-size: 10.5px; }
.demo-loading { padding: 32px 0; }
.demo-loading h3 { font-size: 24px; }
.demo-loading p { color: var(--muted); font-size: 12.5px; margin-top: 4px; }
.demo-progress { height: 8px; border-radius: 999px; background: var(--paper-3); overflow: hidden; margin: 22px 0 12px; }
.demo-progress i { display: block; height: 100%; width: 0; background: linear-gradient(90deg, var(--green-3), var(--lime-2)); border-radius: inherit; transition: width .6s ease; }
.demo-stage-list { display: flex; justify-content: space-between; gap: 8px; color: var(--muted-2); font-size: 10px; }
.demo-stage-list span.active { color: var(--green); font-weight: 700; }
.demo-result-head { display: flex; justify-content: space-between; align-items: flex-start; gap: 14px; padding-bottom: 16px; border-bottom: 1px solid var(--line); margin-bottom: 16px; }
.demo-result-head h3 { font-size: 24px; }
.demo-result-head p { color: var(--muted); font-size: 12px; margin-top: 3px; }
.demo-result-badge { flex: none; }
.demo-result-grid { display: grid; grid-template-columns: 1.15fr .85fr; gap: 18px; }
.demo-reco { border: 1px solid var(--line); border-radius: 14px; padding: 16px; }
.demo-reco-top { display: flex; justify-content: space-between; gap: 10px; align-items: center; margin-bottom: 10px; }
.demo-reco-top strong { font-size: 15px; }
.demo-reco-top span { color: var(--muted-2); font-size: 10px; }
.demo-reco p { color: var(--muted); font-size: 11.5px; line-height: 1.6; }
.demo-reco .demo-link { display: inline-block; margin-top: 10px; color: var(--green-2); font-size: 10.5px; text-decoration: underline; text-underline-offset: 3px; }
.demo-params { border: 1px solid var(--line); border-radius: 14px; overflow: hidden; }
.demo-params-head { padding: 11px 14px; background: var(--paper-2); color: var(--muted-2); font-size: 9.5px; font-weight: 800; letter-spacing: .1em; text-transform: uppercase; }
.demo-params dl { display: grid; grid-template-columns: 1fr 1.2fr; gap: 0; }
.demo-params dt, .demo-params dd { padding: 7px 12px; border-bottom: 1px solid var(--line); font-size: 10.5px; }
.demo-params dt { color: var(--muted-2); }
.demo-params dd { color: var(--ink-2); font-weight: 600; }
.demo-params dl > :nth-last-child(-n+2) { border-bottom: 0; }
.demo-steps-list { display: grid; gap: 7px; margin-top: 14px; }
.demo-steps-list li { display: flex; gap: 9px; align-items: flex-start; color: var(--muted); font-size: 11px; line-height: 1.5; }
.demo-steps-list li span { flex: none; width: 18px; height: 18px; border-radius: 50%; background: var(--lime-soft); color: var(--green); display: grid; place-items: center; font-size: 8.5px; font-weight: 800; }
.demo-boundary { margin-top: 14px; padding: 10px 12px; border-radius: 9px; background: var(--amber-soft); color: #6f5127; font-size: 10.5px; line-height: 1.55; }
.demo-actions { display: flex; flex-wrap: wrap; gap: 9px; align-items: center; margin-top: 18px; }
.demo-config { display: grid; gap: 12px; }
.demo-config-head { display: flex; justify-content: space-between; gap: 14px; align-items: flex-start; }
.demo-config-head h3 { font-size: 24px; }
.demo-checklist { display: grid; gap: 7px; margin-top: 6px; }
.demo-checklist li { display: flex; gap: 8px; align-items: center; color: var(--muted); font-size: 11.5px; }
.demo-checklist li span { width: 17px; height: 17px; border-radius: 50%; display: grid; place-items: center; background: var(--lime-soft); color: var(--green); font-size: 9px; font-weight: 800; }
.demo-config-note { color: var(--muted-2); font-size: 10.5px; }
.demo-ready { padding: 28px 0 8px; text-align: center; }
.demo-ready-icon { width: 62px; height: 62px; border-radius: 50%; background: var(--lime-soft); color: var(--green); display: grid; place-items: center; font-size: 26px; margin: 0 auto 12px; border: 1px solid #dcebb8; }
.demo-ready h3 { font-size: 26px; }
.demo-ready p { color: var(--muted); font-size: 12px; margin-top: 5px; }
.demo-tool-head { display: flex; justify-content: space-between; gap: 14px; align-items: flex-start; padding-bottom: 14px; border-bottom: 1px solid var(--line); }
.demo-tool-head h3 { font-size: 24px; }
.demo-tool-head p { color: var(--muted); font-size: 11.5px; margin-top: 3px; }
.demo-tool-status { flex: none; display: inline-flex; align-items: center; gap: 5px; padding: 4px 9px; border-radius: 999px; background: var(--lime-soft); color: var(--green); font-size: 10px; font-weight: 700; }
.demo-tool-status i { width: 6px; height: 6px; border-radius: 50%; background: var(--green-3); }
.demo-tool-body { display: grid; grid-template-columns: 1fr 1fr; gap: 16px; margin-top: 16px; }
.demo-file-area { border: 1px dashed var(--line-strong); border-radius: 12px; padding: 14px; background: var(--paper-2); }
.demo-file-area strong { display: block; font-size: 11px; color: var(--muted-2); letter-spacing: .08em; text-transform: uppercase; margin-bottom: 8px; }
.demo-file { display: flex; align-items: center; gap: 9px; padding: 8px; background: var(--paper); border-radius: 8px; border: 1px solid var(--line); font-size: 11px; }
.demo-file-icon { width: 30px; height: 30px; border-radius: 6px; background: var(--lime-soft); color: var(--green); display: grid; place-items: center; font-size: 10px; font-weight: 800; flex: none; }
.demo-file span { color: var(--muted-2); font-size: 9.5px; display: block; }
.demo-preview { border: 1px solid var(--line); border-radius: 12px; padding: 12px; }
.demo-preview strong { display: block; font-size: 11px; color: var(--muted-2); letter-spacing: .08em; text-transform: uppercase; margin-bottom: 8px; }
.demo-before-after { display: grid; grid-template-columns: 1fr 1fr; gap: 8px; }
.demo-before-after figure { margin: 0; }
.demo-before-after img { width: 100%; height: auto; border-radius: 7px; border: 1px solid var(--line); aspect-ratio: 4 / 3; object-fit: cover; }
.demo-before-after figcaption { margin-top: 4px; color: var(--muted-2); font-size: 9px; }
.demo-files { display: grid; gap: 5px; margin-top: 10px; }
.demo-files li { display: flex; justify-content: space-between; gap: 10px; color: var(--ink-2); font-size: 10.5px; padding: 6px 8px; background: var(--paper-2); border-radius: 6px; }
.demo-files li span { color: var(--muted-2); }
.demo-wave { height: 74px; display: flex; align-items: center; gap: 2px; padding: 8px 2px; }
.demo-wave i { display: block; flex: 1; border-radius: 2px; background: var(--green-3); opacity: .72; }
.demo-text-output { background: var(--paper-2); border-radius: 9px; padding: 12px; }
.demo-text-output h4 { font-size: 11px; color: var(--green-2); margin-bottom: 5px; }
.demo-text-output p { color: var(--ink-2); font-size: 10.5px; line-height: 1.6; }
.demo-text-output ul { margin-top: 6px; display: grid; gap: 3px; }
.demo-text-output li { position: relative; padding-left: 10px; color: var(--muted); font-size: 10px; line-height: 1.5; }
.demo-text-output li::before { content: "·"; position: absolute; left: 0; color: var(--green-3); }
.demo-run-note { margin-top: 12px; color: var(--muted-2); font-size: 10px; }
.demo-status-row { display: flex; flex-wrap: wrap; gap: 8px; margin-top: 12px; }
.demo-status-row span { padding: 5px 8px; border-radius: 6px; background: var(--paper-2); color: var(--muted); font-size: 9.5px; }

/* ---------- gallery ---------- */
.gallery-head { display: flex; justify-content: space-between; gap: 24px; align-items: flex-end; margin: 52px 0 18px; }
.gallery-head h3 { font-family: var(--font-serif); font-size: 30px; margin-top: 5px; }
.gallery-head > p { max-width: 360px; color: var(--muted); font-size: 12.5px; text-align: right; }
.gallery { display: grid; grid-template-columns: 1fr 1fr; gap: 16px; }
.shot { border: 1px solid var(--line); background: var(--paper); border-radius: 16px; padding: 10px; text-align: left; overflow: hidden; transition: transform .25s, box-shadow .25s, border-color .25s; }
.shot:hover { transform: translateY(-3px); box-shadow: var(--shadow); border-color: var(--line-strong); }
.shot img { width: 100%; aspect-ratio: 16 / 10; object-fit: cover; object-position: top center; border-radius: 10px; border: 1px solid var(--line); }
.shot > span { display: flex; justify-content: space-between; gap: 10px; align-items: baseline; padding: 10px 4px 2px; }
.shot strong { font-size: 12.5px; }
.shot small { color: var(--muted-2); font-size: 10.5px; }
.mobile-gallery { display: grid; grid-template-columns: 220px 220px 1fr; gap: 18px; align-items: center; margin-top: 18px; padding: 18px; background: var(--paper); border: 1px solid var(--line); border-radius: 18px; }
.mobile-shot { border: 1px solid var(--line); border-radius: 20px; padding: 7px; background: var(--paper-2); }
.mobile-shot img { border-radius: 14px; aspect-ratio: 390 / 700; object-fit: cover; object-position: top center; }
.mobile-shot span { display: block; text-align: center; color: var(--muted-2); font-size: 9.5px; padding-top: 5px; }
.mobile-copy h4 { font-family: var(--font-serif); font-size: 24px; margin-top: 5px; }
.mobile-copy p:last-child { color: var(--muted); font-size: 12.5px; line-height: 1.6; margin-top: 6px; }

/* ---------- evidence ---------- */
.evidence-highlight { display: grid; grid-template-columns: repeat(4, 1fr); gap: 1px; background: var(--line); border: 1px solid var(--line); border-radius: 18px; overflow: hidden; margin-bottom: 20px; }
.evidence-highlight > div { background: var(--paper); padding: 20px 22px; }
.big-num { display: block; font-family: var(--font-serif); font-size: 40px; line-height: 1; letter-spacing: -.04em; color: var(--green); }
.big-num span { font-size: 18px; color: var(--muted-2); }
.evidence-highlight p { color: var(--muted); font-size: 11.5px; margin-top: 4px; }
.table-wrap { background: var(--paper); border: 1px solid var(--line); border-radius: 18px; overflow-x: auto; }
.evidence-table { width: 100%; border-collapse: collapse; font-size: 12.5px; min-width: 680px; }
.evidence-table th { text-align: left; padding: 12px 16px; background: var(--paper-2); color: var(--muted-2); font-size: 9.5px; font-weight: 800; letter-spacing: .1em; text-transform: uppercase; border-bottom: 1px solid var(--line); }
.evidence-table td { padding: 12px 16px; border-bottom: 1px solid var(--line); color: var(--muted); vertical-align: top; }
.evidence-table tr:last-child td { border-bottom: 0; }
.evidence-table td:first-child { color: var(--ink); font-weight: 650; white-space: nowrap; }
.status { display: inline-flex; padding: 3px 8px; border-radius: 999px; font-size: 9.5px; font-weight: 700; white-space: nowrap; }
.status.ok { background: var(--lime-soft); color: var(--green); }
.status.warn { background: var(--amber-soft); color: var(--amber); }
.mapping-panel { margin-top: 20px; background: var(--green); color: var(--paper); border-radius: var(--radius); padding: 28px; }
.mapping-head { display: flex; justify-content: space-between; gap: 24px; align-items: flex-end; padding-bottom: 16px; border-bottom: 1px solid rgba(255, 253, 247, .15); }
.mapping-head h3 { font-family: var(--font-serif); font-size: 27px; margin-top: 5px; }
.mapping-head > p { max-width: 300px; color: rgba(255, 253, 247, .6); font-size: 11.5px; text-align: right; }
.mapping-panel .eyebrow { color: var(--lime); }
.mapping-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 0 28px; margin-top: 8px; }
.mapping-grid > div { display: grid; grid-template-columns: 1fr auto auto; gap: 10px; align-items: center; padding: 9px 0; border-bottom: 1px solid rgba(255, 253, 247, .1); }
.mapping-grid span { color: rgba(255, 253, 247, .72); font-size: 11.5px; }
.mapping-grid strong { color: var(--paper); font-size: 10.5px; font-weight: 600; }
.mapping-grid em { font-style: normal; font-size: 9px; padding: 2px 6px; border-radius: 999px; }
.mapping-grid em.done { background: rgba(216, 239, 154, .16); color: var(--lime); }
.mapping-grid em.todo { background: rgba(246, 234, 214, .12); color: #f0c78e; }
.bottom-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 18px; margin-top: 20px; }
.roadmap { display: grid; gap: 10px; }
.roadmap li { display: flex; gap: 11px; align-items: flex-start; padding-bottom: 10px; border-bottom: 1px dashed var(--line); }
.roadmap li:last-child { border-bottom: 0; padding-bottom: 0; }
.roadmap li > span { flex: none; width: 32px; height: 23px; border-radius: 5px; background: var(--green); color: var(--lime); display: grid; place-items: center; font-size: 9px; font-weight: 800; }
.roadmap strong { display: block; font-size: 12.5px; }
.roadmap p { color: var(--muted); font-size: 11.5px; line-height: 1.55; margin-top: 2px; }
.boundary-list { display: grid; gap: 8px; }
.boundary-list li { display: flex; gap: 9px; align-items: flex-start; }
.boundary-list li > span { flex: none; width: 19px; height: 19px; border-radius: 50%; background: var(--red-soft); color: var(--red); display: grid; place-items: center; font-size: 10px; font-weight: 800; }
.boundary-list p { color: var(--muted); font-size: 11.5px; line-height: 1.55; }
.boundary-list strong { color: var(--ink-2); }
.boundary-good { margin-top: 14px; padding: 13px 14px; border-radius: 10px; background: var(--lime-soft); border: 1px solid #dcebb8; color: var(--ink-2); font-size: 11.5px; line-height: 1.6; }
.team-panel { margin-top: 20px; display: grid; grid-template-columns: .8fr 1.2fr; gap: 28px; align-items: center; padding: 28px; border-radius: var(--radius); background: var(--paper-2); border: 1px solid var(--line); }
.team-copy h3 { font-family: var(--font-serif); font-size: 30px; margin-top: 5px; }
.team-copy p:last-child { color: var(--muted); font-size: 12px; margin-top: 6px; }
.team-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 10px; }
.team-grid > div { padding: 13px; border-radius: 10px; background: var(--paper); border: 1px solid var(--line); }
.team-grid span { display: block; color: var(--green-2); font-size: 9.5px; font-weight: 800; letter-spacing: .1em; text-transform: uppercase; margin-bottom: 4px; }
.team-grid p { color: var(--muted); font-size: 11px; line-height: 1.5; }

/* ---------- footer ---------- */
.site-footer { background: #172c25; color: rgba(255, 253, 247, .66); padding: 48px 0 24px; }
.footer-grid { display: grid; grid-template-columns: 1.1fr 1fr .8fr; gap: 36px; padding-bottom: 30px; border-bottom: 1px solid rgba(255, 253, 247, .12); }
.footer-brand .brand-copy strong { color: var(--paper); }
.footer-brand .brand-copy small { color: rgba(255, 253, 247, .42); }
.footer-grid > div:first-child p { margin-top: 14px; font-size: 12px; line-height: 1.7; }
.footer-links { display: grid; grid-template-columns: 1fr 1fr; gap: 5px 18px; align-content: start; }
.footer-links a { color: rgba(255, 253, 247, .56); font-size: 11.5px; }
.footer-links a:hover { color: var(--lime); }
.footer-meta { display: flex; flex-direction: column; gap: 7px; align-items: flex-start; }
.footer-meta a, .footer-meta button { color: rgba(255, 253, 247, .56); font-size: 11.5px; }
.footer-meta a:hover, .footer-meta button:hover { color: var(--lime); }
.footer-meta .text-button { text-decoration: none; }
.footer-bottom { display: flex; justify-content: space-between; gap: 20px; padding-top: 18px; color: rgba(255, 253, 247, .36); font-size: 10.5px; }
.footer-bottom p:first-child { max-width: 760px; }

/* ---------- lightbox ---------- */
.lightbox { border: 0; padding: 0; background: transparent; max-width: min(1100px, 92vw); width: 100%; }
.lightbox::backdrop { background: rgba(20, 33, 28, .82); backdrop-filter: blur(4px); }
.lightbox img { width: 100%; border-radius: 12px; background: var(--paper); }
.lightbox p { color: rgba(255, 253, 247, .78); font-size: 12px; text-align: center; margin-top: 8px; }
.lightbox-close { position: absolute; right: 0; top: -42px; width: 34px; height: 34px; border-radius: 50%; border: 1px solid rgba(255, 255, 255, .24); background: rgba(255, 255, 255, .08); color: var(--paper); font-size: 20px; line-height: 1; }
.lightbox-close:hover { background: rgba(255, 255, 255, .16); }

/* ---------- reveal ---------- */
.js .reveal { opacity: 0; transform: translateY(18px); transition: opacity .7s cubic-bezier(.2, .7, .2, 1), transform .7s cubic-bezier(.2, .7, .2, 1); }
.js .reveal.in { opacity: 1; transform: none; }
.js .reveal:nth-child(2) { transition-delay: .04s; }
.js .reveal:nth-child(3) { transition-delay: .08s; }
.js .reveal:nth-child(4) { transition-delay: .12s; }

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after { animation-duration: .001ms !important; animation-iteration-count: 1 !important; transition-duration: .001ms !important; }
  .js .reveal { opacity: 1; transform: none; }
}

/* ---------- responsive ---------- */
@media (max-width: 1080px) {
  .hero-grid { gap: 34px; }
  .stats-grid { grid-template-columns: repeat(3, 1fr); }
  .stat:nth-child(3) { border-right: 0; }
  .stat:nth-child(n+4) { border-top: 1px solid var(--line); }
  .feature-grid { grid-template-columns: 1fr 1fr; }
  .persona-grid { grid-template-columns: repeat(3, 1fr); }
  .demo-body { grid-template-columns: 220px 1fr; }
  .demo-main { padding: 24px; }
}

@media (max-width: 900px) {
  .wrap { width: min(100% - 32px, 720px); }
  .hero { padding-top: 44px; }
  .hero-grid { grid-template-columns: 1fr; }
  .hero-copy h1 { font-size: clamp(42px, 9vw, 62px); }
  .hero-visual { max-width: 660px; margin: 0 auto; width: 100%; }
  .float-card-a { left: 4px; }
  .float-card-b { right: 4px; }
  .hero-stamp { right: 10px; top: -14px; }
  .hero-foot { flex-direction: column; gap: 6px; }
  .hero-foot-note { text-align: left; }
  .section { padding: 72px 0; }
  .overview-grid, .pest-grid, .industry-grid, .diagnosis-grid, .demand-grid, .hmw-grid, .idea-detail-grid, .assumption-grid, .bottom-grid { grid-template-columns: 1fr; }
  .market-panel { grid-column: auto; }
  .keyword-panel { grid-template-columns: 1fr; gap: 20px; }
  .five-star { max-width: 620px; }
  .persona-grid { grid-template-columns: repeat(2, 1fr); }
  .pain-board { grid-template-columns: 1fr 1fr; }
  .idea-grid { grid-template-columns: 1fr; }
  .idea-funnel { grid-template-columns: 1fr; }
  .funnel-arrow { transform: rotate(90deg); justify-self: start; padding-left: 2px; }
  .signal-grid { grid-template-columns: 1fr 1fr; }
  .prototype-strip { grid-template-columns: 1fr; }
  .fourw1h-grid { grid-template-columns: 1fr 1fr; }
  .validation-strip { grid-template-columns: 1fr 1fr; }
  .gallery { grid-template-columns: 1fr; }
  .gallery-head { flex-direction: column; align-items: flex-start; }
  .gallery-head > p { text-align: left; }
  .mobile-gallery { grid-template-columns: 1fr 1fr; }
  .mobile-copy { grid-column: 1 / -1; }
  .mapping-grid { grid-template-columns: 1fr; }
  .team-panel { grid-template-columns: 1fr; }
  .footer-grid { grid-template-columns: 1fr 1fr; }
  .footer-meta { grid-column: 1 / -1; flex-direction: row; flex-wrap: wrap; gap: 14px; }
  .demo-body { grid-template-columns: 1fr; }
  .demo-sidebar { display: grid; grid-template-columns: auto 1fr; gap: 14px 20px; align-items: start; padding: 16px 18px; border-right: 0; border-bottom: 1px solid var(--line); }
  .demo-brand { margin-bottom: 0; }
  .demo-steps { grid-column: 1 / -1; display: grid; grid-template-columns: repeat(4, 1fr); }
  .demo-steps li { padding: 7px 6px; }
  .demo-steps li small { display: none; }
  .demo-scenarios { grid-column: 1 / -1; margin-top: 0; padding-top: 10px; border-top: 1px solid var(--line); display: flex; flex-wrap: wrap; align-items: center; gap: 6px; }
  .demo-scenarios p { width: 100%; margin-bottom: 0; }
  .demo-scenarios button { width: auto; }
  .demo-sidebar-note { display: none; }
  .demo-result-grid, .demo-tool-body { grid-template-columns: 1fr; }
}

@media (max-width: 760px) {
  .site-nav {
    position: absolute; left: 16px; right: 16px; top: 66px;
    display: none; flex-direction: column; align-items: stretch; gap: 2px;
    background: var(--paper); border: 1px solid var(--line); border-radius: 16px;
    padding: 8px; box-shadow: var(--shadow);
  }
  .site-nav.open { display: flex; }
  .site-nav a { padding: 11px 13px; border-radius: 9px; }
  .header-actions { margin-left: auto; }
  .header-actions .button.ghost { display: none; }
  .nav-toggle { display: block; }
  .header-inner { gap: 12px; }
  .stats-grid { grid-template-columns: 1fr 1fr; }
  .stat { border-right: 0; }
  .stat:nth-child(odd) { border-right: 1px solid var(--line); }
  .stat:nth-child(n+3) { border-top: 1px solid var(--line); }
  .stat:nth-child(3) { border-right: 1px solid var(--line); }
  .stat:last-child { grid-column: 1 / -1; }
  .section-title { font-size: clamp(30px, 8vw, 40px); }
  .section-lead { font-size: 15.5px; }
  .panel, .research-brief, .fourw1h, .score-panel { padding: 20px; }
  .market-table, .market-table thead, .market-table tbody, .market-table tr, .market-table td { display: block; width: 100%; }
  .market-table { min-width: 0; }
  .market-table thead { display: none; }
  .market-table tr { border: 1px solid var(--line); border-radius: 12px; padding: 11px 12px; margin-bottom: 9px; background: var(--paper); }
  .market-table tr:last-child { margin-bottom: 0; }
  .market-table td { border: 0; padding: 3px 0; }
  .market-table td::before { content: attr(data-label); display: block; color: var(--muted-2); font-size: 9px; font-weight: 700; letter-spacing: .08em; text-transform: uppercase; margin-bottom: 1px; }
  .market-table td:first-child { width: auto; }
  .market-table td:first-child strong { font-size: 15px; }
  .market-table td:last-child { white-space: normal; }
  .signal-grid { grid-template-columns: 1fr; }
  .pest-card { padding: 18px; gap: 12px; }
  .pest-letter { width: 42px; height: 42px; font-size: 22px; border-radius: 11px; }
  .five-star { display: flex; flex-direction: column; gap: 8px; }
  .star-center { order: -1; min-height: 120px; }
  .star-point { padding: 14px 16px; }
  .star-point small { display: none; }
  .leader-list li { grid-template-columns: 1fr; gap: 3px; }
  .persona-grid { grid-template-columns: 1fr 1fr; }
  .pain-board { grid-template-columns: 1fr; }
  .score-row { grid-template-columns: 1fr 1fr; gap: 8px 12px; }
  .score-row-head { display: none; }
  .score-row > span:nth-child(3), .score-row > span:nth-child(4) { grid-column: 1 / -1; }
  .score-row > span:nth-child(4)::before { content: "下一步："; color: var(--muted-2); font-weight: 700; }
  .score-foot { flex-direction: column; align-items: flex-start; gap: 10px; }
  .check-list { grid-template-columns: 1fr; }
  .canvas-grid { grid-template-columns: 1fr; }
  .research-meta { grid-template-columns: 1fr; }
  .hmw-grid, .idea-detail-grid, .assumption-grid { grid-template-columns: 1fr; }
  .fourw1h-lead { font-size: 21px; }
  .fourw1h-grid { grid-template-columns: 1fr; }
  .mvp-columns { grid-template-columns: 1fr; }
  .demo-main { padding: 18px; }
  .demo-panel h3 { font-size: 24px; }
  .demo-steps { grid-template-columns: 1fr 1fr; }
  .demo-top-actions { display: none; }
  .demo-address { text-align: left; }
  .demo-before-after { grid-template-columns: 1fr 1fr; }
  .mobile-gallery { grid-template-columns: 1fr 1fr; padding: 12px; }
  .mobile-shot img { aspect-ratio: 390 / 620; }
  .evidence-highlight { grid-template-columns: 1fr 1fr; }
  .mapping-panel { padding: 20px; }
  .mapping-head { flex-direction: column; align-items: flex-start; gap: 8px; }
  .mapping-head > p { text-align: left; }
  .team-grid { grid-template-columns: 1fr; }
  .footer-grid { grid-template-columns: 1fr; gap: 22px; }
  .footer-meta { grid-column: auto; }
  .footer-bottom { flex-direction: column; gap: 6px; }
  .hero-stamp { width: 78px; height: 78px; font-size: 8px; }
  .hero-stamp strong { font-size: 18px; }
  .float-card { max-width: 175px; padding: 9px 11px; }
  .float-card strong { font-size: 11px; }
  .float-note { font-size: 9.5px; }
  .float-card-a { top: 3%; }
  .float-card-b { bottom: 3%; }
  .keyword-panel { padding: 22px; }
}

@media (max-width: 480px) {
  .wrap { width: calc(100% - 24px); }
  .hero-copy h1 { font-size: 40px; }
  .hero-actions .button { width: 100%; }
  .hero-meta { gap: 10px; }
  .float-card { display: none; }
  .persona-grid { grid-template-columns: 1fr; }
  .validation-strip { grid-template-columns: 1fr; }
  .demo-sidebar { padding: 14px; }
  .demo-steps { gap: 2px; }
  .demo-steps li { padding: 6px 4px; gap: 6px; }
  .demo-steps li > span { width: 18px; height: 18px; font-size: 8px; }
  .demo-steps li strong { font-size: 10.5px; }
  .demo-result-head { flex-direction: column; }
  .demo-tool-head { flex-direction: column; }
  .demo-before-after { grid-template-columns: 1fr; }
  .mobile-gallery { grid-template-columns: 1fr 1fr; }
  .mobile-copy h4 { font-size: 20px; }
  .evidence-highlight { grid-template-columns: 1fr; }
  .mapping-grid > div { grid-template-columns: 1fr auto; }
  .mapping-grid strong { display: none; }
}

/* ---------- print ---------- */
@media print {
  :root { --bg: #fff; --paper: #fff; }
  body { background: #fff; font-size: 10.5pt; }
  body::before, .site-header, .hero-actions, .hero-foot, .stats-band, .demo-shell, .demo-note, .gallery, .mobile-gallery, .lightbox, .footer-links, .footer-meta, .skip-link { display: none !important; }
  .hero { padding: 0 0 18px; }
  .hero-grid { display: block; }
  .hero-copy h1 { font-size: 32pt; }
  .hero-visual { display: none; }
  .section, .section-dark { padding: 18px 0; background: #fff !important; color: #111 !important; border: 0; }
  .section-dark .section-title, .section-dark .section-lead { color: #111 !important; }
  .section-dark .section-lead { color: #444 !important; }
  .panel, .pest-card, .research-brief, .fourw1h, .score-panel, .mapping-panel, .team-panel { box-shadow: none; border-color: #bbb; break-inside: avoid; }
  .mapping-panel { color: #111; background: #f5f5f0; }
  .mapping-panel .eyebrow { color: #333; }
  .mapping-grid span, .mapping-grid strong { color: #111; }
  .reveal { opacity: 1 !important; transform: none !important; }
  a { text-decoration: none; color: #111; }
  .section-title { font-size: 22pt; }
  .section-lead { font-size: 10.5pt; }
  .footer-grid { display: block; }
  .site-footer { background: #fff; color: #111; padding: 10px 0; }
  .footer-bottom { color: #555; }
}
